Moves, the smartphone app that does away with wearables and uses just software and your existing iPhone to track activity, telling you how much you've walked, cycled, run or driven during the course of any given day. Moves is the product of Finnish startup ProtoGeoOy, and hopes to capture the attention of a broader market segment than the somewhat niche crowd that currently goes in for wearable fitness trackers like the Jawbone UP and Nike+ FuelBand. Today, Moves is launching its API, which will allow other app builders to integrated Moves data into their own offerings.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/Hx55fqT3DjM/
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